Luke Goggin has recently joined Virgin Atlantic as Vice President of Global Sales. In this role Luke is responsible for Virgin Atlantic’s global revenue across TMC, leisure and corporate verticals. Luke leads the commercial sales teams in all airline operating markets, with direct sales teams based in the UK, North America, China, India and Africa with a significant focus on working with, and alongside our JV partner airlines. Prior to this, Luke has a wealth of experience in strategic sales & global sales strategy. Most recently, Luke led as the head of UK&I Sales and Global Accounts for British Airways. Over his 11 years with British Airways Luke also led the global sale strategy teams, global transformation teams, as well as holding front line commercial and global sales leadership roles. Prior to British Airways Luke built and led the sales organisation for Whitbread Hotels & Restaurants in the UK. Outside of work Luke’s passions are his family, travel, water skiing and rugby.